{"id":36104,"date":"2026-01-27T19:55:17","date_gmt":"2026-01-27T19:55:17","guid":{"rendered":"https:\/\/recla.org\/?post_type=becas&#038;p=36104"},"modified":"2026-01-27T19:55:17","modified_gmt":"2026-01-27T19:55:17","slug":"curso-e-commerce-y-marketing-digital-con-estrategias-de-ia","status":"publish","type":"becas","link":"https:\/\/recla.org\/en\/becas\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\/","title":{"rendered":"E-commerce and Digital Marketing Course with AI Strategies"},"content":{"rendered":"<p><strong>University:<\/strong> <span data-sheets-root=\"1\">An\u00e1huac Mayab University<\/span><br \/>\n<strong>Place:<\/strong> <span data-sheets-root=\"1\">Yucatan, M\u00e9xico<\/span><br \/>\n<strong>Start Date:<\/strong> 17<span data-sheets-root=\"1\">\u00a0Abril 2026<\/span><br \/>\n<strong>Number of scholarships:<\/strong> 2<br \/>\n<strong>Scholarship type:<\/strong> 50%<br \/>\n<strong>Total fee (U$S): <\/strong>4<span data-sheets-root=\"1\">,200 mxn<\/span><br \/>\n<strong>Contact Person: <\/strong>formacion@recla.org<\/p>\n<p><strong>Program Description:<\/strong><\/p>\n<p><span data-sheets-root=\"1\">Durante el curso, el participante aprender\u00e1 a implementar un carrito de compras, promocionar productos en redes sociales, mejorar el posicionamiento en buscadores y utilizar IA para automatizar tareas, analizar clientes y optimizar resultados. El enfoque es aplicado, con proyectos que pueden implementarse directamente en un negocio real o en un emprendimiento en desarrollo.<\/span><\/p>\n<p><strong>Curriculum\/Contents:\u00a0<\/strong><\/p>\n<p><span data-sheets-root=\"1\">&#8211; Fundamentos del e-commerce y marketing<br \/>\n&#8211; Gesti\u00f3n de redes sociales y publicidad en l\u00ednea<br \/>\n&#8211; Ventas, negociaci\u00f3n e Investigaci\u00f3n de mercados<br \/>\n&#8211; Desarrollo de marca y posicionamiento<br \/>\n&#8211; SEO avanzado y marketing de contenidos<br \/>\n&#8211; Uso de IA para la creaci\u00f3n de contenido y automatizaci\u00f3n<br \/>\n&#8211; Implementaci\u00f3n t\u00e9cnica y optimizaci\u00f3n UX\/UI<br \/>\n&#8211; Seguridad, pagos y estrategias de fidelizaci\u00f3n<\/span><\/p>\n<p><strong>To whom it is addressed: \u00a0<\/strong><\/p>\n<p><span data-sheets-root=\"1\">Dirigido a emprendedores, due\u00f1os de negocios y profesionales que desean desarrollar o hacer crecer su tienda en l\u00ednea, as\u00ed como a programadores web o perfiles t\u00e9cnicos con conocimientos b\u00e1sicos que busquen integrar estrategias de negocio y marketing digital. No se requiere experiencia previa en e-commerce avanzado.<\/span><\/p>\n<p><a href=\"https:\/\/merida.anahuac.mx\/educacion-continua\/curso-ecommerce-y-marketing\"><strong>More program information<\/strong><\/a><\/p>","protected":false},"featured_media":0,"template":"","area_del_conocimiento":[560],"pais":[332],"tipo_de_beca":[326],"modalidad":[529],"class_list":["post-36104","becas","type-becas","status-publish","hentry","area_del_conocimiento-ingenieria-y-ciencias-exactas","pais-mexico","tipo_de_beca-326","modalidad-virtual"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Curso E-commerce y Marketing Digital con Estrategias de IA &#8211; RECLA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/recla.org\/en\/becas\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Curso E-commerce y Marketing Digital con Estrategias de IA &#8211; RECLA\" \/>\n<meta property=\"og:description\" content=\"Universidad: Universidad An\u00e1huac del Mayab Lugar: Yucatan, M\u00e9xico Fecha de Inicio: 17\u00a0Abril 2026 Cantidad de becas: 2 Tipo de beca: 50% Arancel total (U$S): 4,200 mxn Persona de Contacto: formacion@recla.org Descripci\u00f3n del programa: Durante el curso, el participante aprender\u00e1 a implementar un carrito de compras, promocionar productos en redes sociales, mejorar el posicionamiento en buscadores [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/recla.org\/en\/becas\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\/\" \/>\n<meta property=\"og:site_name\" content=\"RECLA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/recla.org\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/recla.org\/wp-content\/uploads\/2019\/08\/logo-recla-2019-google-02.png\" \/>\n\t<meta property=\"og:image:width\" content=\"626\" \/>\n\t<meta property=\"og:image:height\" content=\"626\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@RECLAorg\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/recla.org\\\/becas\\\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\\\/\",\"url\":\"https:\\\/\\\/recla.org\\\/becas\\\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\\\/\",\"name\":\"Curso E-commerce y Marketing Digital con Estrategias de IA &#8211; RECLA\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/recla.org\\\/#website\"},\"datePublished\":\"2026-01-27T19:55:17+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/recla.org\\\/becas\\\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/recla.org\\\/becas\\\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/recla.org\\\/becas\\\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/recla.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"becas\",\"item\":\"https:\\\/\\\/recla.org\\\/becas\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Curso E-commerce y Marketing Digital con Estrategias de IA\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/recla.org\\\/#website\",\"url\":\"https:\\\/\\\/recla.org\\\/\",\"name\":\"RECLA\",\"description\":\"Red de Educaci\u00f3n Continua de Am\u00e9rica Latina y Europa\",\"publisher\":{\"@id\":\"https:\\\/\\\/recla.org\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/recla.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/recla.org\\\/#organization\",\"name\":\"Recla de Educaci\u00f3n continua de Am\u00e9rica Latina y Europa\",\"url\":\"https:\\\/\\\/recla.org\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/recla.org\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/recla.org\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/logo-recla-2019-google-02.png\",\"contentUrl\":\"https:\\\/\\\/recla.org\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/logo-recla-2019-google-02.png\",\"width\":626,\"height\":626,\"caption\":\"Recla de Educaci\u00f3n continua de Am\u00e9rica Latina y Europa\"},\"image\":{\"@id\":\"https:\\\/\\\/recla.org\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/recla.org\\\/\",\"https:\\\/\\\/x.com\\\/RECLAorg\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/red-de-educaci\u00f3n-continua-de-latam-y-europa-894756148\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCG25tkuOe2YN5913jR_PcpA\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Curso E-commerce y Marketing Digital con Estrategias de IA &#8211; RECLA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/recla.org\/en\/becas\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\/","og_locale":"en_US","og_type":"article","og_title":"Curso E-commerce y Marketing Digital con Estrategias de IA &#8211; RECLA","og_description":"Universidad: Universidad An\u00e1huac del Mayab Lugar: Yucatan, M\u00e9xico Fecha de Inicio: 17\u00a0Abril 2026 Cantidad de becas: 2 Tipo de beca: 50% Arancel total (U$S): 4,200 mxn Persona de Contacto: formacion@recla.org Descripci\u00f3n del programa: Durante el curso, el participante aprender\u00e1 a implementar un carrito de compras, promocionar productos en redes sociales, mejorar el posicionamiento en buscadores [&hellip;]","og_url":"https:\/\/recla.org\/en\/becas\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\/","og_site_name":"RECLA","article_publisher":"https:\/\/www.facebook.com\/recla.org\/","og_image":[{"width":626,"height":626,"url":"https:\/\/recla.org\/wp-content\/uploads\/2019\/08\/logo-recla-2019-google-02.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@RECLAorg","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/recla.org\/becas\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\/","url":"https:\/\/recla.org\/becas\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\/","name":"Curso E-commerce y Marketing Digital con Estrategias de IA &#8211; RECLA","isPartOf":{"@id":"https:\/\/recla.org\/#website"},"datePublished":"2026-01-27T19:55:17+00:00","breadcrumb":{"@id":"https:\/\/recla.org\/becas\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/recla.org\/becas\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/recla.org\/becas\/curso-e-commerce-y-marketing-digital-con-estrategias-de-ia\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/recla.org\/"},{"@type":"ListItem","position":2,"name":"becas","item":"https:\/\/recla.org\/becas\/"},{"@type":"ListItem","position":3,"name":"Curso E-commerce y Marketing Digital con Estrategias de IA"}]},{"@type":"WebSite","@id":"https:\/\/recla.org\/#website","url":"https:\/\/recla.org\/","name":"RECLA","description":"Latin America and Europe Continuing Education Network","publisher":{"@id":"https:\/\/recla.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/recla.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/recla.org\/#organization","name":"Recla de Educaci\u00f3n continua de Am\u00e9rica Latina y Europa","url":"https:\/\/recla.org\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/recla.org\/#\/schema\/logo\/image\/","url":"https:\/\/recla.org\/wp-content\/uploads\/2019\/08\/logo-recla-2019-google-02.png","contentUrl":"https:\/\/recla.org\/wp-content\/uploads\/2019\/08\/logo-recla-2019-google-02.png","width":626,"height":626,"caption":"Recla de Educaci\u00f3n continua de Am\u00e9rica Latina y Europa"},"image":{"@id":"https:\/\/recla.org\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/recla.org\/","https:\/\/x.com\/RECLAorg","https:\/\/www.linkedin.com\/in\/red-de-educaci\u00f3n-continua-de-latam-y-europa-894756148","https:\/\/www.youtube.com\/channel\/UCG25tkuOe2YN5913jR_PcpA"]}]}},"_links":{"self":[{"href":"https:\/\/recla.org\/en\/wp-json\/wp\/v2\/becas\/36104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/recla.org\/en\/wp-json\/wp\/v2\/becas"}],"about":[{"href":"https:\/\/recla.org\/en\/wp-json\/wp\/v2\/types\/becas"}],"wp:attachment":[{"href":"https:\/\/recla.org\/en\/wp-json\/wp\/v2\/media?parent=36104"}],"wp:term":[{"taxonomy":"area_del_conocimiento","embeddable":true,"href":"https:\/\/recla.org\/en\/wp-json\/wp\/v2\/area_del_conocimiento?post=36104"},{"taxonomy":"pais","embeddable":true,"href":"https:\/\/recla.org\/en\/wp-json\/wp\/v2\/pais?post=36104"},{"taxonomy":"tipo_de_beca","embeddable":true,"href":"https:\/\/recla.org\/en\/wp-json\/wp\/v2\/tipo_de_beca?post=36104"},{"taxonomy":"modalidad","embeddable":true,"href":"https:\/\/recla.org\/en\/wp-json\/wp\/v2\/modalidad?post=36104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}